Founded in 2018 as a new enterprise for an old hand, The Feel is a culmination of decades of varied work, born out of that magical place where passion and vocation meet.
We are dedicated to making responsible design luxurious and making luxury accessible.
About The Founder
Francesca Elischer’s roots in commercial design and eye for detail marry perfectly with a dedication to sustainability & responsible design that has truly flourished over the course of her career.
As the daughter of renowned architect Julius Elischer, Francesca quite literally grew up on building sites, where her passion for the process was ignited. Studying and working in the field from age 16, she found her feet in Singapore and Prague, where she was immersed in the world of hospitality, working for international design firms on large-scale projects.
With a career now spanning three continents and four decades, her work has continued to diversify, from working on concept design for the Sydney Olympics to lecturing at universities and sitting on boards for both the SRD (Society for Responsible Design) and the Design Institute of Australia.
Striking out on her own, she turned her hand to home design and nurtured a talent for creating spaces that are visually inspiring whilst still feeling like home. During this time Francesca set the record for resale value in the prestigious Perth suburb of Nedlands, after tripling the initial valuation of a home originally designed by her father.
Building upon that success whilst looking for a change of pace after the birth of her daughter, she spent a total of 10 years renovating environmentally anchored homes in both Australia and New Zealand and working with organisations centered around socially responsible development.
ALL IN THE FAMILY
Before The Feel, and before even Francesca herself, came a family propensity for architectural ingenuity.
Francesca was inspired by her father, Julius, who had followed a path paved by his grandfather before him.
Though each generation has brought their own unique set of skills and interests to the table, there is a common theme of innovation, confidence and conscience running through this design-oriented family tree.
Their story is a part of ours.
Julius Elischer
was a Hungarian-born revolutionary architect, credited as one of Australia’s first modernists. His work has shaped the architectural identity of Perth, and Julius was the first prominent member of his field to take an active interest in projects with a social conscience, for instance constructing retirement villages with an active emphasis on quality of life.
In his honour, the Royal Australian Institute of Architects not only created the prestigious Julius Elischer Award for Interior Architecture, but also bought one of his buildings themselves (pictured) - which was at that point unheard of - to serve as their West Australian headquarters.
Gustáv Petschacher
was a pioneer of Neo-Renaissance design, responsible for influencing the architectural identity of Budapest. After studying in Vienna, he moved to Hungary and introduced a style of architecture that would grow to become synonymous with the nation’s capital. His fresh perspective and architectural instinct quickly made him one of the city’s most sought after architects, and he was responsible for designing much of Andrássy Avenue, which has since been declared a UNESCO World Heritage Site.
Despite his untimely death at the age of 45, he is credited with creating a blueprint for the Neo-Renaissance movement in Budapest that was followed by others after his passing, thus setting the architectural tone of the city we know today.
